I think we should be told…. Within the space of 2 days we’ve seen 3 4 relaunches of websites, first from the Guardian:
Then from Gordon Brown’s leadership campaign:
Hang on – that Gordon Brown site looks a lot like the Guardian! Or is it just me?
Don’t think so. Look at the new site from Labourhome:
Well I’ll be blowed. All the organs of the left get a makeover on the same day and what’s more they look like clones of each other. What a co-incidence!
UPDATE:What’s this? I neglected to add the Labour party’s own web redesign:
Dear me. How frightfully similar. What a surprise.
sarah
May 11, 2007 at 10:50 pmhow the guardian can go from distinctive to uninspired is clearly beyond me.
Palau
May 12, 2007 at 4:45 amTo my mind it’s all about the rebranding and Brown-isation of the ‘left’: no-one’s actually leftist anymore, but all are being branded ‘progressive’.